ROB is a supermarket entirely dedicated to taste, quality and gastronomy.
Customer journey analysis, segmentation, and intervention on store entrance, upper wall displays, butcher’s shop and bakery/pastry areas.
Project developed with and for Zest.
2010–2012.
With the collaboration of Tecla Tangorra, Martin d’Huart, Prisca Michaux, Emmanuel Batiot, Alexandre Capelle, Alain Delforce and Virginie Studer.
Opening photograph by Nicolas Schimp.
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